Kalamazoo, Michigan – Kana muchina mutsva wekuvaka wavambwa mwedzi uno, uchatanga kushandura makadhibhodhi akadzokororwa kuita makadhibhodhi akakodzera kurongedza zvisina njodzi kunharaunda.
Purojekiti iyi yemadhora mamiriyoni mazana matanhatu ndiyo yekutanga kugadzirwa kwemakadhibhodhi yakagadzirwa muUnited States mumakumi emakore. Inomiririra bheti rakakura re2.54% yemuridzi weGraphic Packaging Holding Co. GPK, vachibhejera kuti hapazovi nemakapu efoam, magaba epurasitiki eclamshell kana zvidimbu zvitanhatu zvemhete.
Graphic inotarisira kupa mapurasitiki asingakuvadzi nharaunda kuitira kuti makambani ezvigadzirwa zvevatengi anotenga zvigadzirwa zvayo akwanise kukurudzira nzira yakachena yekugovera zvinhu kune vanoisa mari nevatengi vavo. Kambani iyi yakati kana Graphic yangovhara michina mina midiki uye isingashande zvakanaka, kusanganisira imwe iri muKalamazoo complex yayo ine makore zana, ichashandisa mvura shoma nemagetsi uye ichaderedza magreenhouse ne20%.
Sezvinoreva chidimbu ichi, mari yeESG yakaisa matriliyoni emadhora mumari inovimbisa kuisa mari ichitarisa zvinangwa zvezvakatipoteredza, zvemagariro evanhu, uye zvehutongi. Izvi zvakaita kuti kambani ishande nesimba kuderedza marara nemhepo inokonzera kudziya kwepasi.
Graphic yakati mari yekudyara zvinhu zvakachena yakavhura musika unokosha kupfuura mabhiriyoni matanhatu emadhora pagore wekuisa mapepa muzvitoro panzvimbo yepurasitiki, kunyangwe izvi zvingaita kuti vatengi vaone mitengo yakakwira zvishoma.
Kubhejera kwaGraphics inzira huru yekuona kana kuwanda kwemari yeESG kuchigona kushandura zvinhu. Kurongedza kwepurasitiki kunowanzo dhura pane bepa, kunoshanda zvakanyanya mumashandisirwo akawanda, uye dzimwe nguva kune kabhoni shoma. Makambani ezvigadzirwa zvevatengi achafanirwa kunyengetedzwa kuti vatengi vavo vachabhadhara mari yakawanda, uye kurongedza kwepepa zvechokwadi hakuna njodzi kune zvakatipoteredza.
Vatariri vemifananidzo vanoti pasina nzira yakachena yekupa zvinhu, vatengi vavo vane mukana mudiki wekusangana nezvinosvibisa uye marara. "Zvizhinji zvezvinangwa izvi zvinotibata," akadaro Stephen Scherger, mukuru wezvemari.
Kana tichitaura nezvevagadziri vepurasitiki, vanoti vari kuisa mari mukushandisa matekinoroji ekushandisa marara zvakare uye kuunganidza marara, uye kana zvinhu zvakaita sekutakura zvinhu uye kudzivirira marara echikafu zvanyatsofungwa, zvigadzirwa zvavo zvine zvazvakanakira kupfuura mapepa.
Graphic ine muzinda wayo muSandy Springs, Georgia, uye inotengesa zvinhu zvekurongedza kumakambani makuru ezvekudya, zvinwiwa uye zvigadzirwa zvevatengi muUnited States: Coca-Cola nePepsi, Kellogg's neGeneral Mills, Nestlé neMars., Kimberly-Clark Corp. neProcter & Gamble Co.. Bhizinesi rayo remabhokisi edoro rinowana mari inosvika bhiriyoni imwe chete yemadhora gore rega rega. Inotengesa makapu anosvika mabhiriyoni gumi nematatu gore rega rega.
Mifananidzo nevamwe vagadziri vemakadhibhodhi (kadhibhodhi rimwe chete rinoshandiswa kurongedza) vari kushanda nesimba kuti vaunze zvigadzirwa zvitsva, zvakaita semachira efaibha emapakiti matanhatu uye ndiro dzekudya dzinoshandiswa mu microwave dzakaumbwa kubva pamakadhibhodhi. Graphic yakazivisa hurongwa hwekutanga makapu akatevedzana ane machira emvura kuti atsive mapurasitiki epolyethylene, nhanho imwe chete iri pedyo nechikamu chitsvene chekapu dzinokwanisa kuumbwa.
Graphic payakazivisa hurongwa hwekuvaka fekitori itsva yemakadhibhodhi muna 2019, vanoisa mari pakutanga vakabvunza nezvemutengo uye kukosha kwayo. Zvisinei, mari yekudyara munzvimbo dzakasvibira yakawedzera simba kubva ipapo, uye vanoisa mari vatsva vakatsigira chirongwa ichi.
MunaGunyana, Graphic yakatengesa $100 miriyoni mumabhondi egirini kuti ibatsire kubhadhara. Yakawana zita regirini kuburikidza nechirongwa cheMichigan chekusimudzira nzvimbo dzekudzokorodza, zvichiibvumira kutengesa chikwereti chine mubereko pasina kukanganiswa nemitero yehurumende neyehurumende. Serge akati kudiwa kwemabhondi kunopfuura kuwanikwa neka20.
Kumwewo, kambani iri kuwedzera madhora mamiriyoni zana emadhora mufekitori yayo iri muTexarkana, Texas, kuti ishandure pine pulp yakawanda kuita cardboard yakasimba kwazvo yekuisa makapu nemabhokisi edoro. Muna Chikunguru, Graphic yakashandisa US$280 miriyoni kutenga nzvimbo nomwe dzekugadzirisa dzinopeta makadhibhodhi kuita mapakeji, zvichiita kuti huwandu hwese husvike pa80. Muna Mbudzi, kambani iyi yakawana US$1.45 bhiriyoni muEurope, uko mafambiro ekuchengetedza mapakiti anowanzo kuve nzvimbo yekuzvarwa.
Yakashandisa mari inosvika mamiriyoni zana nemakumi masere emadhora emadhora kutamisa zvivako zvakawanda muLouisiana pasi pedenga rimwe chete kuderedza daro raifambwa pakati pazvo nemamiriyoni emakiromita gore rega rega. Yakaisa bhoyira rekupisa pamusoro pemiti nemamwe marara ezvisikwa kubva kuMacon Pine Pulp Mill muGeorgia kuti ipe simba kufekitori yayo. Kushandiswa kwesimba uye kuburitswa kwemhepo kubva kumafekitori maviri ekumaodzanyemba kwakakanganisa kukanganiswa kwekabhoni yejoko remakadhibhodhi rinotengeswa neGraphic muEurope kuti ritsive kurongedza kushoma.
Muna Chikunguru, maneja wehedge fund David Einhorn akaburitsa pachena kuti Greenlight Capital yake yatove nemadhora mamiriyoni gumi nemashanu muGraphics. Greenlight inofanotaura kuti mitengo yemakadhibhodhi icharamba ichikwira nekuda kwekusadyara mari yakawanda mukugadzira.
"United States haina kuwedzera simba rekugadzira makadhibhodhi zvekuti avhareji yemuchina wekugadzira makadhibhodhi munyika ino ine makore anopfuura makumi matatu," VaEinhorn vakanyora mutsamba yavo kuvanoisa mari. Vakati kudiwa kunofanira kuwedzera sezvo kushandiswa kwezvinhu uye ESG ichikurudzira kubvisa mapurasitiki kubva muchikamu chekutengesa.
Mushure meHondo Yenyika II, mapurasitiki akatanga kushandiswa kwose kwose, apo kushomeka kwezvinhu zvakasikwa kwakakonzera mujaho wekutsvaga dzimwe nzira dzekugadzira, kusanganisira nayiloni negirazi reorganic. Kubvisa mafuta efossil nekushandura kuita mapurasitiki kunogadzira magasi akawanda egreenhouse. Sekureva kwemushumo wa2016 weWorld Economic Forum, Ellen MacArthur Foundation, neMcKinsey, 14% chete yemapurasitiki anounganidzwa kuti adzokororwe, uye chikamu chimwe chete chayo ndicho chinoshandiswa kugadzira zvigadzirwa zvitsva, nepo chikamu chimwe muzvitatu chepurasitiki. Mapurasitiki acho haatorerwe zvachose. Sekureva kweGoldman Sachs Group Inc. (Goldman Sachs Group Inc.) yakaburitswa muna 2019, 12% chete yepurasitiki inodzokororwa, nepo 28% inopiswa uye 60% inosara munzvimbo dzakatikomberedza.
Chidzidzo ichi chakaitwa muna 2016 chakatsanangura dambudziko regungwa, rakasviba nemabhodhoro esoda, mabhegi ekutenga, uye machira ezvipfeko. Miniti yega yega, rori yemarara inoputira marara akafanana nepurasitiki mumvura. Chidzidzo ichi chakati panosvika 2050, nehuremu, pachava nepurasitiki yakawanda mugungwa kupfuura hove.
Mushure mekurwiswa kwakanyanya nevakuru vakuru vehurumende kubva kuCalifornia kuenda kuChina, vanoongorora masheya vakataura kuti kushandiswa kwepurasitiki ndeimwe yenjodzi huru dziri kusangana nemakambani anotakura zvinhu zvakapetwa. Makambani anosanganisira Coca-Cola neAnheuser-Busch InBev akataura nezvekuchinja kubva papurasitiki kuenda pamapepa mumishumo yavo yekuchengetedza zvinhu kune vanoisa mari nemakambani ekunze anoverenga mamakisi eESG emakambani.
"Zvinotitorera gore rose kuti tishandise purasitiki yakawanda seyainoshandiswa nekambani inotungamira mumavhiki maviri chete," akadaro mukuru wezvekuchengetedza nharaunda wekambani inogadzira zviyo Le's pamusangano wekudyara mari pakutanga kwegore rapfuura. Vachizvikudza, nekuti vakuru vekambani yezvinwiwa vari kumirira kutengesa kune vateereri vamwe chete.
Muna 2019, vakuru veGraphic vakazivisa hurongwa hwekutora chikamu chemusika kubva mumapurasitiki uye kuvaka muchina wemakadhibhodhi wepamusoro-soro wakadzokororwa muKalamazoo. "Hauzooni zvitsuwa zvemapepa zvichiyangarara mugungwa," akadaro Joyost, mukuru weGraphic's Americas, pamusangano nevaongorori vemasheya.
Zvisinei, kunyangwe makambani akawanda akavimbisa kuderedza utsi hwemhepo nekuderedza marara, zvinonetsa kuti mafekitori matsva atengese. Izvi zvinodhura zvikuru, uye zvinotora makore maviri kuti zvitange kushanda uye kuwana mari. Munguva iyo avhareji yenguva yekuchengeta masheya inoverengwa nemwedzi, makore maviri inguva yakareba kune vanoisa mari.
CEO weGraphics Michael Doss (Michael Doss) akagadzirira bhodhi kuti rirwise. "Havasi vese vachafarira izvi," akayeuka. "Indasitiri yedu ine nhoroondo yekukura zvakanyanya uye kusagovaniswa kwemari zvakanaka."
Pakutanga Graphic yaive chikamu cheCoors Brewing Co., Colorado, uye mabhokisi aigadzirwa nekambani aisazonyoroveswa nemarori anotonhorera. Mukutanga kwema1990, Coors yakaisa bhizinesi rayo remabhokisi mukambani yeruzhinji yakazvimiririra. Kutengwa kwakazotevera kwakapa Graphic chinzvimbo chakakosha mubhandi remapaini rekumaodzanyemba, uko fekitari yayo yaigadzira makadhibhodhi nemarara emuchina wekucheka nemiti yakanga isina kukodzera huni.
Graphic ine mapatenti angangoita 2,400 uye ine mashandisirwo anopfuura 500 ari kumirira ekudzivirira magadzirirwo ayo ekurongedza nemichina yakaiswa pamitsetse yekugadzira yevatengi kuti izadze uye ipete makatoni.
Vatungamiriri vayo vakati chinangwa chekutsvaga nekuvandudza parizvino ndechekuwedzera kushandiswa kwemakadhibhodhi kubva kumasherufu ezvekudya kusvika kuzvitoro zvemadeli, zvigadzirwa zvekurima uye madhishi ekutonhodza doro. "Tiri kurwisa chero zvigadzirwa zvepurasitiki," akadaro Matt Kearns, mugadziri wemapakeji eGraphic.
Zvisinei, mapurasitiki akachipa pane makadhibhodhi. Kufambira mberi mukurongedza mapepa, senge makapu anogadziriswa manyowa, kunogona kuwedzera mitengo. Vagadziri vemapepa vakakwidza mitengo kakawanda mugore rapfuura kuti vagadzirise mitengo yavo iri kukwira. Adam Josephson, nyanzvi yemapepa uye kurongedza paKeyBanc Capital Markets, akati vamwe vatengi vari kutsvaga dzimwe nzira dzakachipa pane makadhibhodhi.
"Makambani akaita seGraphic anogona kutengesa zvigadzirwa zvakawanda here kana mutengo wakakwira kupfuura zvigadzirwa zvavanenge vatotengesa?" VaJosephson vakabvunza. "Izvi zvine dambudziko guru."
Ndezvipi zvingadzidzwa nemamwe makambani kubva pabasa rekuchengetedza zvakatipoteredza refekitori iyi? Batanidzwai muhurukuro iri pazasi.
Kune mamwe makambani, girini zvinoreva kushandisa purasitiki yakawanda. Kurongedza purasitiki kwakareruka pane mabhokisi, zvinoreva kuti mafuta mashoma anopiswa panguva yekufambisa. Mwero wekudzokorodza wepurasitiki wakaderera, asi zvakafanana nemakapu emapepa nemidziyo yekutakura, yakagadzirwa nepepa asi iine polyethylene. Maitiro eindasitiri anodiwa kuti ubvise pulp inogona kushandiswazve.
Kambani yeWendy's Co. yakati maresitorendi ayo acharasa makapu epurasitiki akafukidzwa nepurasitiki gore rinouya otsiva nepurasitiki inoonekera, uye yakati vatengi vakawanda vachakwanisa kudzokorodza. "Izvi zvinoratidza kuti purasitiki inoonekwa sei semukana wekuchengetedza zvakatipoteredza kwete mutoro," akadaro Tom Salmon, CEO weBerry Global Group Inc., iyo inogadzira makapu ne0.66% yeBerry.
Bepa harisi nguva dzose rine kabhoni shoma. Kugadzira kadhibhodhi kunodya magetsi nemvura, uye kunogadzira magasi anodziya pasi pevhu.
Chimwe chezvinhu zvitsva zvinovimbisa zvikuru zveGraphic iKeelClip. Joko remakadhibhodhi rakapetwa pamusoro pechirongo uye rine maburi eminwe. Riri kukurumidza kutsiva mapurasitiki nemaring ane zvidimbu zvitanhatu pamasherufu ezvinwiwa eEurope. KeelClips dziri nyore kudzokorodza semabhokisi ezviyo. Graphic inoti carbon footprint yavo inongova hafu yekurongedza kushoma, inova nzira yakajairika yekurongedza doro muEurope.
Graphic yakaunza KeelClip kuUnited States, uko yaifanira kurwisana netambo yepurasitiki ine zvidimbu zvitanhatu. Iyi mhete ine zvidimbu zvitanhatu yakachipa uye yakareruka seminhenga, kunyange zvazvo yagara kwenguva refu sechiratidzo chekushungurudzwa kwezvisikwa nevanhu kwemakumi emakore. Zvizvarwa zvevana vechikoro vekuAmerica zvakaona mifananidzo yemhuka dzesango dzakabatwa.
KeelClip haifanirwe kushandisa mapurasitiki akawanda panguva yekufambisa, uye hazvigoneke kuti ivhare muromo wedolphin. Zvisinei, Graphic yakati carbon footprint yeKeelClip—huwandu hwemhepo inoburitswa padanho rega rega rekugadzirwa kwayo nekuparadzirwa kwayo—yakakwira zvishoma pane yering ine zvikamu zvitanhatu.
Sekureva kwaSphera, kambani yekupa mazano yeESG yakabhadharwa neGraphic kuti iongorore kurongedza, KeelClip yega yega inogadzira magiramu 19.32 ekabhoni dioksijeni, nepo rin'i yepurasitiki iri magiramu 18.96.
Graphic yakati iri kushanda nesimba kugadzirisa dambudziko iri. DiamondClip, inozivikanwawo seEnviroClip, iri kugadzirwa. Kambani iyi yakati yakasimba zvakakwana kuti igone kutakura madoro matanhatu ane dikita, asi yakareruka zvakakwana kuti ive nekabhoni kadiki yehafu yeringi yepurasitiki chete.
Nguva yekutumira: Ndira-05-2022